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The Winch Websites Blog

Coronavirus & Technology

This amazing situation that we find ourselves in has many parallels with the Spanish Flu pandemic back in the early 1900's. Spreading via worldwide people transportation. Quarantining. Overloaded hospitals. Business and social shutdowns. This time round, we are far more aware and informed thanks to our communication technologies. (We're also more misinformed, but more on that later). We are much more able to continue many businesses and services thanks to the internet. This article covers some ideas that you might find helpful while you are expected to be at home as much as possible. Email Nearly everyone has email now - if you don't, you really should get it or you risk being left out and disadvantaged for many commercial and government services. Free email accounts are available from...

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The 2nd Most Important Thing On Your Website

The 2nd Most Important Thing On Your Website

Your website has to be about your business - the products/services that you provide. That comes first. When visitors land on your website (however you drive them there), they'll be looking to check they've come to the right place. So Step 1 is to provide...

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Case Study – Enhanced Power Virtual Office Assistance

Case Study – Enhanced Power Virtual Office Assistance

A change in your business offerings is always going to be a catalyst for a review of how you market and publicise your business. At Enhanced Power Virtual Office Assistance, the principal Roneta had worked hard to gain certification as a Registered BAS...

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Is yours a website – or a business tool?

Is yours a website – or a business tool?

There's a bit of pressure on a business, any business, to have a website. Is your website there because you felt you should have one, or is it there as an active promoter for you and what you do? Have a scan of your competition's websites. You'll quickly...

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WordPress Updates – Distracting But Essential

WordPress Updates – Distracting But Essential

Wordpress is a software package that makes it easy (well, easiER) to build, manage and maintain a website. About a quarter of the world's websites are powered by Wordpress. If your website is powered by its own independent Wordpress package, then someone...

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SAAS – Perfect for Small Businesses

SAAS – Perfect for Small Businesses

First - What is SAAS?? SAAS is huge, and it IS changing what you do and how you do it. SAAS is Software As A Service, a collective term for anything that you can do online where you used to have to buy, install and manage software packages on...

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PHP – What it is (and why you care!)

PHP – What it is (and why you care!)

PHP is a bit like the petrol in a car engine. Without petrol, it stops. Dirty petrol, it stutters and stops. Stale old petrol, it stutters. For another way to look at it, PHP is like the interpreter between your website's coding and your webserver. The...

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Website maintenance – Why & What

Website maintenance – Why & What

Websites need care & attention if they are to continue providing value to you (the website owner). Just like owning a car, a house, a computer – if you don’t maintain it, gradually things degrade. Small problems become big problems. And sooner or later there will be a failure, which of course is bound to happen at the worst possible time… So the question is, what needs doing and why?

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The Tricky Art of Choosing a Domain Name

The Tricky Art of Choosing a Domain Name

You're starting out in business, or you've been going a year or few - either way, you've come to the conclusion that it's time for website and/or a business email address. Step 1 is to register your "domain name". What is it, and what should you register?...

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Price or Value – which are you?

Price or Value – which are you?

First there was price... Anyone responsible for spending on behalf of an organisation, be it your own business or not, needs to make sure that the spending only happens for good reason. As the economists will tell you, money is a "scarce resource". Nobody...

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Building a website – making it easier

Building a website – making it easier

Creating or revamping a website requires a lot of information from a client. ContentSnare makes the process of sharing that information much easier and keeps the project on track.

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