Lifetime Capital
Website Modernisation
An ageing website was showing display errors, with what was supposed to be a slideshow of text titles all superimposed on top of each other. Equally importantly, the site was not mobile-friendly and featured small text on a desktop the became unreadably tiny on a small screen.
The opportunity was taken to modernise the website’s look and feel, and to greatly simplify the site’s navigation and information.
The site consists of just a home page, About Us, and Contact Us. The overriding call-to-action is for the visitor to phone or send in a quick and easy enquiry. After all, financial affairs need a good understanding before advice can be given, and personal attention and customised solutions are what Lifetime Capital is all about.
Project Details
Client: Lifetime Capital
Notable Feature
A bold first impression
Lifetime Capital focus on investment advice, and this is clearly portrayed from the very first impression with a compass-motif fullscreen image pointing to “Gains”. 2 call-to-action buttons strongly indicate the next step for the visitor to choose.